The company is a crowdfunding platform that strives to motivate users to improve their health.
Goal and Role
My role was to design the complete user experience and user interfaces—from the beginning to the end and covers all the functions of the site. It was very important that the user could create their goals easily and understand quickly how the site works.
The way the design process worked was to go through the whole onboarding process chronologically from the user’s standpoint. The wireframing process starts with creating the goal, publishing the goal, interacting with the goal profile, posting updates from the dashboard, and confirming the goal once the goal is reached.
Initially, when setting the goal, we decide to use the user experience where the next form would only appear after the initial form has been filled. This makes the form-filling experience to be more like a conversation, rather than the standard form-filling experience where everything is laid out for the user.